Our Vision
To lead the takaful industry by building a sustainable, high-performing, and professional agency force.
PROTECTION • LEADERSHIP • TECHNOLOGY
Protecting Today.Building Tomorrow.
Professional takaful advisory strengthened by structured leadership and intelligent technology — helping families make clearer protection decisions.
People First AI-Enhanced Analysis Personalised Guidance
Powered by VERA — Veratis Executive Recommendation Assistant
People First. Technology with Purpose.
Protect the life you are building.
People FirstAI-Enhanced AnalysisPersonalised Guidance
WHO WE ARE
More Than Protection. A Partner for Life.
Veratis Group was built with a clear purpose: develop professional leaders and advisors, strengthen families through comprehensive takaful protection, and build a sustainable agency ecosystem for generations.
Our Mission
Empowering leaders and agents, securing families, and shaping legacy with FWD.
THE VERATIS DIGITAL EDGE
Meet VERA — Your Intelligent Protection Assistant
VERA turns information into a clearer protection conversation. It helps identify potential gaps, organise priorities and support personalised recommendations before you speak with an advisor.
1Share Your Information
2Intelligent Analysis
3Identify Protection Gaps
4Personalised Recommendations
Technology analyses. Human advisors guide.
VERA
Veratis Executive Recommendation Assistant
AI ACTIVE
PROFILE
100%
ANALYSIS
78%
3
RECOMMENDATION
IN PROGRESS
Protection Intelligence
A clearer view of your protection needs
3priority areas
Hibah / LifeP1
MedicalP2
Critical IllnessP3
VERA INTELLIGENCE
Analysing protection profile
Cross-checking needs, existing protection and priority gaps.
Analysis progress
Recommendation engine is processing
78%
Profile understoodDONE
Protection needs analysedDONE
Gaps identifiedDONE
Preparing recommendationsANALYSING
LIVE OUTPUT
Protection Gap Overview
Need
RM500K
Existing
RM120K
Gap
RM380K
VERA is refining the personalised recommendation…
PROTECTION SOLUTIONS
Protection for Every Stage of Life
We focus on needs first — helping you understand what matters before exploring the right solution.
Family Protection
Protect income, responsibilities and the people who depend on you.
Learn more
Medical Protection
Prepare for hospitalisation and rising healthcare costs.
Learn more
Critical Illness
Create financial breathing room during recovery.
Learn more
Legacy Planning
Shape how protection and wealth support your loved ones.
Learn more
Business Protection
Support continuity, key people and financial commitments.
Learn more
WHY VERATIS
Built on Values. Driven by Purpose.
Our name reflects the values that shape how we lead, serve and grow.
V E R A T I S
V
Visionary
Lead with foresight and build with purpose.
E
Excellence
Strive for high standards in service and professionalism.
R
Resilience
Stay committed through challenges and adversity.
A
Accountability
Take ownership of actions and results.
T
Teamwork
Grow stronger through collaboration and support.
I
Integrity
Act with honesty, fairness and ethics.
S
Service
Serve with sincerity and make a meaningful difference.
Seven values. One standard.
How we lead, collaborate and serve — consistently.
THE VERATIS STORY
The People, Culture & Moments Behind Veratis.
The Veratis story began with one ambition — to build an organisation that develops people, grows leaders and creates more meaningful service.
OUR STORY
More Than an Agency.
Veratis was built with an ambition to create an advisory organisation where people development, leadership, systems and technology grow together — helping advisors develop with greater structure while supporting a more consistent customer experience.
Build a Career. Build Leadership. Build a Legacy.
Our structure supports the organisation we want Veratis to become — professional, scalable and built around people.
ALC • VERATIS
Why We Chose the ALC Path
As an Agency Leader Corporation (ALC) under FWD Takaful, Veratis brings structured development, leadership pathways, working systems and community into one platform — supporting more consistent, long-term advisor growth.
01
Structured Development
Training, coaching and continuous development designed to help advisors build capability with confidence.
02
Leadership Pathway
A performance-driven environment that creates opportunities to progress from advisor into leadership.
03
Organisation & Community
Leaders, systems and a collaborative community that support sustainable long-term growth.
04
Technology-Enabled Advisory
Digital tools and VERA help make protection conversations clearer, more consistent and more professional.
VERATIS / 01
Our Story
The journey, milestones and purpose behind Veratis Group.
Explore Our Story
VERATIS / 02
Leadership & Culture
How we develop people, build leaders and grow together.
Explore Leadership
VERATIS / 03
Events & Community
Moments, initiatives and activities that bring our community together.
Explore Events
LEADERSHIP & CULTURE
People Grow. Leaders Emerge.
At Veratis, leadership is more than a title. It is built through experience, coaching, accountability and the opportunity to help others grow.
EXECUTIVE LEADERSHIP
CEO
VERATIS GROUP
Rosazaman Bin Sarifdin
Chief Executive Officer
Leading organisational growth, leadership development and the building of a sustainable advisory organisation.
COO
VERATIS GROUP
Sahir Bin Sarifdin
Chief Operating Officer
Driving operational excellence, digital transformation and technology-enabled advisory.
HOW WE LEAD
Build Capability. Grow Confidence. Move Forward Together.
01
Coaching & Development
Continuous development through coaching, shared experience and leadership support.
02
Accountability & Collaboration
A culture that encourages ownership, teamwork and consistent professional standards.
03
Systems & Technology
Processes, data and technology help advisors work with greater structure and professionalism.
ORGANISATIONAL STRUCTURE
One Organisation. One Direction.
Veratis separates organisational responsibilities from agency career rank. The CEO and COO may also hold SAP rank, while other SAP leaders can carry functional roles within the organisation.
EXECUTIVE LEADERSHIP
CEO • COO
FUNCTIONAL LEADERSHIP
01
Head of Recruitment
Leads recruitment and advisor pipeline development.
02
Head of Marketing
Supports brand, marketing and growth communication.
03
Head of Team Development
Training, capability building and advisor development.
04
Agency Development Coordinator
Coordinates agency development and growth activities.
05
Operations Coordinator
Supports operations, processes and organisational coordination.
AGENCY CAREER PATHWAY
Performance Determines How Far You Can Go.
Progression does not require waiting five years. Performance is reviewed every month, and advancement to the next rank is driven by your achievement.
MONTHLY PERFORMANCE REVIEWNO FIVE-YEAR WAIT
TC
Takaful Consultant
01
AAP
Aspire Agency Partner
02
AP
Agency Partner
03
SAP
Senior Agency Partner
04
Your path to the highest rank is driven by performance — not waiting time. Monthly reviews create opportunities to progress when the required performance is achieved.
VERATIS MEDIA
Insights. Stories. Conversations.
Who we are. What we are building. How we think about leadership, careers, advisory, technology and culture.
▶Visit YouTube ChannelFeatured Story
Discover Veratis
Takaful Leadership Starts Here
Discover Veratis Group and how we are building a platform for advisor development, leadership and career growth in the takaful industry.
Sahir Bin Sarifdin
Chief Operating Officer · Veratis Group
02
Leadership
Coming SoonBuilding Leaders, Not Just Advisors
How Veratis develops advisors who can lead teams, develop others and build a lasting legacy.
03
Career Development
Coming SoonA Takaful Career Is More Than Selling
A professional career that combines advisory, knowledge, client relationships and personal development.
04
Advisory
Coming SoonFrom Product Selling to Understanding Needs
The shift from product selling to needs-based advisory and more relevant protection conversations.
05
Technology
Coming SoonThe Future of Advisors in the AI Era
How technology and AI can help advisors understand clients, structure assessments and improve the advisory experience.
06
Veratis Culture
Coming SoonGrow Together. Lead Together.
A culture built on collaboration, mentoring, community support and shared success.
Media Direction
Veratis Media tells the story of the organisation.
Protection education for customers remains in Veratis Insights, while this space focuses on Veratis, leadership, careers, advisory, technology and culture.
Veratis Group on YouTube
@SAHIRSARIFDIN
VERATIS INSIGHTS
Protection Education Hub
Understand Better. Decide with Confidence.
Explore short, practical videos on takaful, medical protection, family responsibilities and protection planning.
Featured InsightEducation Hub
Protection Planning
Protection Begins by Understanding Your Needs
Before comparing plans, understand the financial risks you want to protect against and the protection gaps that may already exist.
Select any topic on the right to play it here without leaving the website.
Financial & Protection Planning
Start with the Gap, Not the Product.
A clearer protection conversation begins by understanding what you have, what you may need and where the financial gap exists.
VERA
Turn Understanding into Action.
When you are ready, VERA helps structure the conversation around your protection needs and potential gaps.
Explore VERA →Educational content is general in nature and does not constitute personalised financial advice. Individual needs and eligibility may differ.
JOIN VERATIS
Build Your Career. Build Your Future.
A professional advisory career needs more than motivation. Veratis combines structured development, leadership, systems and technology to help advisors grow with purpose.
Structured DevelopmentLeadership PathwayDigital Tools & VERA
Explore Career Opportunities
ONE TEAM. ONE PURPOSE.
Grow together through culture, leadership and technology.
MODERN ADVISOR
Professional. Technology-enabled.
Digital tools support clearer conversations, stronger follow-up and a more consistent advisory experience.
OUR PRESENCE
Where Veratis Grows With You
Three Veratis locations supporting our people, advisors and customers — across Southern, Central and Northern Malaysia.
HEADQUARTERS
Veratis Group HQ
Wisma Veratis
13, Jalan Seharum 5, Taman Bukit Dahlia
81700 Pasir Gudang, Johor
View Location
CENTRAL
Veratis Group Central
Sekitar 26 Enterprise
C-01-01, Persiaran Hulu Selangor, Seksyen 26
40400 Shah Alam, Selangor
View Location
NORTHERN
Veratis Group Northern
Business Centre
13B, Jalan Banyan 1, Bukit Banyan
08000 Sungai Petani, Kedah
View Location
Beyond the Office
Built by People. Growing Together.
From professional development and industry engagement to team experiences and shared milestones, Veratis is built by people who grow together.
One Team
Growing Stronger Together.
Shared experiences strengthen relationships, culture and the sense of purpose that connects our people.
Leadership & Professional Development
Building Capability with Purpose.
Learning & Energy
Learning That Brings People Together.
Industry Engagement
Connected to the Industry We Serve.
Life at Veratis
Shared Moments Matter.
Culture is built not only in meetings, but also through the moments people share beyond them.
OUR CULTURE
People Shape the Culture.
We believe professional growth is strengthened by collaboration, shared learning, recognition and the relationships built along the journey.
Learn TogetherLead TogetherGrow Together
START WITH CLARITY
Not Sure How Much Protection You Need?
Let VERA help you understand your protection needs and identify potential gaps in just a few minutes.